You made it into the service. Easy right? Studies show that more than three quarters of the youth in this country cannot pass the minimum requirements to enter the military. You chose to serve, no one forced you. You might have been lured in by a sexy career or opportunities for advanced education, either way, you raised your hand. You said yes, you volunteered for the suck that will/has most certainly come. You are not afraid of the unknown, if you were, you would not have made it out of the recruiter’s office or ROTC classrooms, tech, jump or whatever schools. Stress? You’ve seen a bit. Like that time (multiple times) you deployed to that crap-hole-a-stan place, slept in dirt for weeks, or worked obscene hours, operated in or over and to places most people can’t point to on a map.
You may not know it, but these traits transcend your battlefield expertise! There is a reason why most business schools read Tsun-Su! Business is battle, its an economic conflict where the winner takes home the bacon. You were trained for combat, cross over into another domain and leverage your prowess to attain your goals.
You are the ideal entrepreneur because when you have to do something difficult in business, it will pail in comparison to those times when your life depended on your training.
Business is just a game. Its fun. And you are good at it. You may not know it now, but that’s why we train.
When I think of the ideal entrepreneur, I see a person who is a subject matter expert. I see someone who can communicate effectively, and lead like their life depends on it. Lead people into places they don’t want to go. I see someone who takes failure in stride. Someone who can formulate a strategy to achieve an objective, then divide the strategy in to operational and tactical level tasks. I see someone who can organize and orchestrate moving parts and pieces into a cohesive machine.
I see a person who has a sense of security with a steady income, healthcare and opportunities for continuing education. I see someone who can take what others call a “risk”, because they are financially insulated and fiscally disciplined.
Look in the mirror, chances are I see you.
Its not all roses, here’s why you suck.
You are used to being spoon-fed opportunity. You have been institutionalized to a point of uselessness. You cannot break the “rules”. You are stuck in a corporate mindset. You care more about perception than reality. You fail to translate timing and synergy effectively in business. Everything must remain linear!
You really suck at business because you are scared. Yeah you! In your mind flying a jet in combat is no problem, starting an E-commerse site is RISKY! Dude, you are delusional. You hold a weapon and point it at other people, your finger on the trigger controls their fate. You tremble at investing in real estate, why?
Experts aren’t born, they are bred and trained. You have the desire, you have the mindset. You have been inoculated against stress. Decide now, take action.
Build Something Bigger.